CPC G06Q 30/0279 (2013.01) [G06Q 30/02 (2013.01); G06Q 30/0211 (2013.01); G06Q 30/0222 (2013.01); G06Q 30/0224 (2013.01); G06Q 30/0226 (2013.01); G06Q 30/0229 (2013.01); G06Q 30/0231 (2013.01); G06Q 30/0233 (2013.01); G06Q 30/0241 (2013.01); G06Q 30/0242 (2013.01); G06Q 30/0256 (2013.01); G06Q 50/01 (2013.01); H04W 4/029 (2018.02); G06Q 30/0214 (2013.01)] | 20 Claims |
1. A method comprising:
determining that a physical location of a mobile device corresponding to an account holder is within a predefined proximity of a physical location of a brick and mortar store of a merchant, wherein the account holder is issued an account by an issuer upon which a transaction with the merchant can be conducted;
triggering, upon said determination, a transmission of a reward to a logical address corresponding to the mobile device upon said determination, wherein a redemption of the reward is the conducting of the transaction upon the account to obligate a donor to make a donation;
transmitting, via near field communication (NFC), between the mobile device and a point of sale facility at the brick and mortar store of the merchant, transaction data pertaining to the transaction conducted by the account holder with the merchant upon the account issued by the issuer involving the redemption of the reward;
and
after said transaction is conducted involving the redemption of the reward, determining the donation that the donor is obligated to make using a predetermined formulae.
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